Whois Privacy Protection, occasionally also called WHOIS or Whois Privacy Protection, is a service that conceals the genuine contact info of domain name registrants on WHOIS lookup websites. Without protection, the name, address and email account of any domain name registrant will be publicly visible. Supplying fake details upon registration or changing the real information subsequently will simply not work, as doing such a thing may result in the registrant losing their domain ownership rights. The policies approved by the Internet Corporation for Assigned Names and Numbers (ICANN), demand that the WHOIS information must be correct and up to date at all times. The Whois Privacy Protection service was introduced by registrar companies as a response to the increasing concerns for potential identity fraud. If the protection service is enabled, the registrar company’s contact information will appear instead of the domain registrant’s upon a WHOIS lookup. Most domains support the Whois Privacy Protection service, although there are certain country-code extensions that don’t.